The guys over at Lotus911.com have taken viral marketing to the next level with the creation of bleedyellow.com . Bleedyellow is based on Lotus Connections, and is a place where the Lotus faithful gather to post personal profiles, write blogs, share bookmarks, create communities, track activities, and build applications. You can stroll the site without registration, see the people (Profiles), read the blogs, track favorites (Dogear). To participate, you must register (free).
If you happen to attend Lotusphere right now, I would recommend meeting them – just look for the claws sigh…
The Lotus Connections guys have published an interesting article over at ibm.com/lotus, titled ‘Getting Into Social Software… Take the experience of IBM‘. The piece explains how Lotus Connections services (Profiles, Blogs, Communities, Activities and Dogear) are used internally at IBM, thus making IBMers’ life easier and helping us be more productive and collaborative.
For instance, my good friend Luis Suarez, tells about his blogging experience, and how it helped him extend his network (that’s how I met Luis, through his blog): “I have been in the company for 10 years,” says Suarez. “In the almost four years I’ve been using blogs I’ve gotten to know two to three times the number of people I knew in the six years when I wasn’t blogging, even though I’ve gone from working in the office surrounded by colleagues to working at home in the middle of nowhere.”
On Sunday and Tuesday I had Army Reserve Training, so no work done there. Monday and Thursday were very busy working days. Wednesday was the SWG Community Day event – so little work was done during that day.
Friday-Sat – my best friend’s bachelor party !! We drove to the north of Israel, 30min from the northern point, set camp on the banks of the river, brought some food and drinks (well, plenty of meat and a lot of beers) and spent the night, eating, drinking and playing drinking games. I’ll post some pictures later.
As you can see – a very busy week, hence why my writing this week has been kinda slow.
SWG Community Day was a big success. It was the climax of the week for me – the first event in which I led the Lotus brand session. As I’ve written before I thought a lot of what to talk about, what presentation to build, and from the responses I got I know it went well. We had some 35-40 people in our session, mostly BPs and customers, and I hope they all learnt a little bit more about Lotus Collaboration Strategy and enjoy the UC2 demo we showed. The presentation I gave will be available shortly in the event website, I’ll keep you posted. There’s also an article you can read (in Hebrew) on the event, right here.
Speaking of articles, there are 2 on the recent Web 2.0 Goes to Work initiative and related Lotus software (Lotus Quickr and Lotus Connections), in InformationWeek and The Marker IT. These exposure we’re getting only shows just how important social software is for businesses, who are thinking of solutions on how to adopt and implement web 2.0 technologies and tools into the business. You can see a scan of the InformationWeek article to the left.
Adam has posted earlier this week about Sametime latest achievement, “IBM Lotus Sametime tops Corporate IM Platform review” at NetworkWorld. Another excellent example of Lotus Sametime lead in the corporate market. Speaking of corporate IM, and Microsoft’s latest attempt to penetrate that market, there’s an interesting post from Simon Barratt, who installed Microsoft’s Office Life Communications Server 2007, and has some notes on version adaptability… worth the read. Ed Brill also commented on Microsoft denied OOXML appeal. For those not in the biz, Microsoft has appealed to the ISO that its Open Office XML format be voted as an industry standard early last week. It was denied.
It has also been a good week for Notes and Domino 8 release! Some very cool stuff appeared on the web, here’s a selection of stuff I found, courtesy of Ed, Adam, Alan and more. First there’s this demo on ibm.com of Lotus Notes 8, high level marketing. Really good, highly recommended. Then we have some videos: Lotus Notes 8 on Linux
Themarker IT, Israel’s leading news website for the IT industry, has published a story today on Lotus Connections. The article states that Lotus Connections is the first social software that’s “business ready”, and that it allows employees and business partners to better communicate and to build new communities and relationships, according to business needs.
The article also quotes me, on availability and adaptability to the local market: “Lotus Connections can accept multiple languages, including Hebrew of course, but the user interface menus are still in English. We have several customers interested in the software, as web 2.0 tools and technology are getting more popular at IT dept., CIOs and decision makers.”
IBM announced the launch of its new social software for the enterprise, called Lotus Connections. IBM Lotus Connections is basically web 2.0 for the enterprise, with 5 different features that allows for ‘collective intelligence’ at the organization. With Lotus Connections, web 2.0 is literally going to work, and empowers the business to be more innovative and execute quickly with customers, partners and colleagues.
Lotus Connections includes 5 attributes of social software:
Profiles – Find the people you need (employee directory)
Communities – Work with people who share common interests and expertise
Blogs – Present your own ideas, and learn from others
Dogear – Save and share bookmarks (enterprise equivalent of del.icio.us)
Activities – Organize your work and tap your professional network
Lotus Connections is part of IBM’s recent initiative “Web 2.0 goes to Work“, which aims at helping businesses apply Web 2.0 technologies to gain a competitive advantage.
Watch this demo of Lotus Connections at work, or click here.
Official reading material from IBM, including deployment data, fact sheets, business case and info for business partners, goto ibm.com/lotus/connections. You can also download a screensaver… (Windows only).
This is my personal blog. The postings here do not represent the thoughts, intentions, plans or strategies of my past employers or of my clients. It is solely my opinion.