Posts Tagged 'competition'

Languages: Hebrew, English and Android*

After 48 hours of sleep deprivation, I am the happy owner of a brand new Samsung Galaxy (i7500) phone, Android-based. I’m still catching up on some pillow hours, and my online activity is slowly returning to normal use, but already I’ve realized why cellular makers are anxious on building an eco-system: the 3rd-party applications and developers’ community.

After seeing Android Market I understand why the iPhone is such a huge hit – it’s not just the coolness effect, which no other phone can match. The ability to enrich your experience with 65,000 apps is unparallel to any marketing campaign or feature comparison. In just 48 hours I’ve downloaded some 20-25 different applications (directly from the device of course), each allowing me to be more productive, customizing the Galaxy to my needs.

Over the next few days I’ll write some more about my experiences with the Galaxy as well as Top 10 Must Have Android Apps. OK, make that 20 Must Have.. 😉

In that context, AdMob Metrics just released their July 2009 Metrics Report, covering just that – the behavior of iPhone, iPod Touch and Android users and their interaction with App Store and Android Market, respectively. Couple of highlights:

  • Android and iPhone users download approximately 10 new apps a month, while iPod touch owners download an average of 18 per month
  • More than 90 percent of Android and iPhone OS users browse and search for apps directly on their mobile device instead of their computer
  • Upgrading from the lite version was the top reason given when users were asked what drives them to purchase a paid app
  • iPhone and iPod touch users are twice as likely to purchase paid apps than Android users.
  • Users who regularly download paid apps spend approximately $9 on an average of five paid downloads per month

Links:
The full July 2009 Metrics Report – AdMob Metrics
Android Market
Samsung Galaxy Preview
Samsung Galaxy Screenshots Album

* I know Android is NOT a coding language, but it beats calling this post ‘A Javaist, A HTMLer and a Rubiest are on a plane.. 😉

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Make an ad, go to Cannes Lions with YouTube!

YouTube along with Cannes Lions initiated this great contest that will send 2 young creative minds to Cannes Lions International Advertising Festival, to be part of The Young Lions Film Competition.

Enter CannesLions channel on May 15 GMT, read the ad brief (for a charity) and upload your 60-sec ad to the channel within 48 hours (until May 17 GMT). After that you’ll have 2 weeks to spread the word and get as many views as possible. On June 1st a panel of judges will pick the 2 winners, based on overall creativity, view count, comments, ratings and overall online rating.

Oh, one last thing – you must be 28 years old or younger to enter the competition.
Once you uploaded your video, drop me a line, I’ll help spread the word around.. 😉
Links:
Young Lions
Cannes Lions at YouTube

Thanks to Guy Dayan for the heads-up.

Not scalable, SQL only, but still wanted. Why ??

Earlier this week I read an interesting article on InfoWorld, ‘Microsoft SharePoint takes business by storm‘. The article discusses how MOSS (Microsoft Office Sharepoint Server) penetrated the corporate market, reaching 17,000 customers worldwide, using a clever marketing program that entitled the solution to Windows Server customers, thus reaching 100 million licenses.

SharePoint was first introduced in 2001 to less than lukewarm reviews as SharePoint Portal Server. In 2003, a stripped-down version was offered for free as part of Windows Server 2003 R2, which made it easy for users to test-drive the software, and soon, end-user created team worksites began popping up all over corporate networks.

Indeed, excellent marketing and packaging strategy – start by giving something for free, charge the users later. When they are already deep in it, and can’t say no. At first read it can be considered a very pro-Microsoft article, when in fact it’s not that pink.
There are some black spots.

SharePoint, however, isn’t without issues that users should consider, including the fact that it does not scale well given the way it stores data in SQL Server, a concern Microsoft is working to answer in the next version likely to ship in 2009.

and

SharePoint does many things, but scaling is not one of them. SharePoint stores everything in SQL Server in what amounts to one universal table, which leads to lots of on-the-wire traffic and a Microsoft recommendation of only 2,000 items per list. By contrast, IBM WebSphere permits hundreds of millions of items per list.

Regardless of what platform you’re using for corporate portal, this is an article worth reading. The comments are also worth your time. Gia Lyons wrote about this article as well.

Or that its social-networking tools are considered rudimentary, that SharePoint’s portal capabilities still don’t measure up to enterprise-class platforms, and that the server takes customizations to make it truly sing.

“I think there is going to be some buyer’s remorse,” Gotta says.

About half the customers I met since starting this job some 8 months ago asked me about MOSS. I don’t tend to discuss the competition with people I meet, yet alone their disadvantages or marketing strategies, but this article opened the door for me. Between all the good things written, there are some things worth paying attention to – like scaling, supported DBs and social-networking capabilities.

The social-networking tools are uninspiring, and Microsoft is partnering with NewsGator (feed reader) and Atlassian (wiki) to cover bases, which will lead to inevitable feature clashes as SharePoint evolves.

In my opinion, the main message from this is ‘nothing’s free’. There’s always a price – either in licenses or in configuration. And I didn’t mention the SQL Servers (and only SQL) your company will need to buy to support the growing amount of data you store.

InfoWorld: Microsoft SharePoint Takes Business by Storm

First impressions from Lotus Symphony

It’s been 3 days now since my resolution to drop Microsoft Office, and start working with Lotus Symphony entirely. Thought I’ll share some of my early impressions with you.

  • The work area is slightly different, since one of the toolbars is now a sidebar – takes some getting used to, but at the end, it’s more convenient to work. The relevant functions are right there, and you can control the appearance.
  • I’m using the Hebrew user interface, so all my new documents are set right to left (Bi-Directional, or Bidi hereafter) by default. The Bidi support is excellent so far, both in the user interface and in the document itself. However, when I created a new English document, I couldn’t find that tiny Left to Right paragraph icon. It’s available, but must be enabled from the File, Preferences screen (see screenshot). Maybe the next version will put it in the toolbar by default.
  • The sidebar can be open, float or closed. Very useful, depending what task you’re doing: open for editing/creating, float for minor adjustments or close for previewing.
  • Loading time. Both Lotus Symphony and Lotus Notes (and Lotus Sametime for that matter) are running over Eclipse, which slows things down a bit. Enabling Lotus Symphony on system startup (again, under Preferences) will open the first file faster. Once the client is up and running, things go smoother.
  • PDF export. One of my favorite features so far. I’ve been using the CutePDF writer software until now, which ‘Print’ your document into PDF. Now, with the export command, it’s much more easier, and you can even determine the quality of the PDF, optimizing for screen, print or press.
  • JPG export. This is super cool ! No more ‘Print screen’ and then edit in Photoshop or something. You can export your document to PDF, current page or all pages, and even decide if you want it in color of greyscale. Nice.
  • Install plugins. Part of the Lotus Symphony download package is the multilingual support. It comes as a .zip file, which can be added to Lotus Symphony, thanks to the Eclipse platform (screenshot). Any idea how I can switch between the interface languages? Update – figured out how to switch between languages (UI) – it depends on your Regional and Language Settings, under Start, Setting, Control Panel. Also explained here.

Lotus Symphony is turning out to be more than a suitable replacement for Office, and with almost 500,000 downloads, its getting some attention. Datamation Magazine even crowned Lotus Symphony as Office Productivity Software Product of the Year 2008, beating Microsoft Office.

In a totally different subject, thought I point you to a very interesting initiative, or experiment,
by my good friend Luis Suarez, who’s taken a step I know most of us would love to take – giving up on emails! Follow the link and read the rationale on his blog. This recent interview of Luis with IBM’s Peter Andrews on Effective Blogging, reveals Luis’s intentions. Worth the download.




Mobile & Media Consultant. I help startup companies launch products to the consumer market. Reach out: dvir.reznik [at] gmail.com
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This is my personal blog. The postings here do not represent the thoughts, intentions, plans or strategies of my past employers or of my clients. It is solely my opinion.