Posts Tagged 'spoof'

Heineken: Champions League vs. Classical Concert

Staying innovative and unique isn’t easy in today’s landscape. With so many temptations and so little time it’s crucial to have a message, a one-line, that defines your brand.

Made to Entertain belongs to Heineken, and they decided to challenge the #1 sport in Europe – soccer. In October 21st 2009 Real Madrid was scheduled to play against AC Milan in the Champions League. The folks over at JWT Milan came up with the concept of ‘pulling away’ fans from their passion to a fake classical music concert, at the same day of the match. The ‘pulling’ was done by collaborators, such as college professors, girlfriends, bosses and journalists.

Enough said. Time to watch the concert (originally seen at holes in the net).

The New Dork

Seen it at Ahuvah’s, who saw it at Brad’s – awesome spoof! Loving this song 🙂

THE NEW DORK – Entrepreneur State of Mind (Jay-Z ft Alicia Keys Spoof):

I know you want me – iPhone love song

Seen it at Mizbala, at Room404, tweeted about it, so why not spread the word around with a blog post?

Moran Lavie took her iPhone love to the next step with this ‘I know you want me’ spoof (by Pitbull). Although the lyrics are in Hebrew, I’m sure you’ll be able to enjoy it.. 😉

And, in case you’re not one of the 449,116 people who’ve seen this already, here is NYTimes‘s David Pogue, with his own iPhone love song, from 2007:

Mobile & Media Consultant. I help startup companies launch products to the consumer market. Reach out: dvir.reznik [at]



This is my personal blog. The postings here do not represent the thoughts, intentions, plans or strategies of my past employers or of my clients. It is solely my opinion.