Steve P. Jobs died yesterday at 56 due to complications of pancreatic cancer.
Steve was a true visionary, that had a taste for product design and a perfectionist mind that led Apple to the top of the industry, in sales, units sold and most importantly – customer loyalty.
Steve, I wasn’t an Apple fanboy from the start, in fact, I was one of the ‘I’ll never get an iPhone’ type of people, and later ‘I’ll never get an iPad’. But now, I’m sporting both. As a marketer I’ll continue to take chapters from the unwritten book by which you conducted Apple’s PR and marketing, which made Apple one of the top brands in the world, and definitely the most loved one.
You have changed the industry with your breakthrough ideas and beautifully designed products, and changed the way I, and my family, lives. So thank you. And RIP.
